The design process starts with an interview or discovery session. We’ll talk about your project, goals, expectations, budget, art direction, audience, etc. If we haven’t worked together before, you’ll want to tell me about your brand to make sure everything I do is aligned with your brand story.
Equipped with this foundational information, I explore options for the project, and learn more about your audience and industry standards. From there, I develop concepts for converting the information into visible, effective communications.